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Wednesday, 3 October 2012

Social Media Marketing: Be Alert & Get Targeted Benefit

Now-a-days most companies are implementing Social media as their key way to business. Day by day more and more companies are using social media platform as marketing and communication tool.
Though the interest of marketers in social media is increasing day by day and they are encouraging their employees to tweet and blog their every update, they also should be aware of the risk in social media marketing. 
The main key of social marketing is to stay connected with your customers, provide them valuable information, and keep them interested in you and at the same time expressing an interest in them too.
It is a good thing to be connecting with your customers but beware social media is not without risks, which could be avoided or could be diminished if employees understand this freedom could have far reaching and could have negative impact on their business. A wrong tweet, a misguided comment or an incorrect fact once out there could go viral. This can affect your reputation and also can affect your sites PR.
Follow the basic important tips of social marketing which can help you to keep your business at top;
Tips for Social Media Marketing
  • Create Unique and Valuable Content: As a social media marketer you might be trying to be most popular as Ferrari as the name indicates its value in media. From the beginning it will be hard to get top visibility in social media. But by publishing some unique valuable and interesting contents can build a strong audience to your site. Social media might be a matter of generating and publishing content to attract visitors to your website, where they buy services. You can get good attention of customers by publishing good or bad reviews about some products, complaints and all relevant. The valuable contents that bring trust among audience are
   Announcements
       Questions Answers
       Helpful Advices
       Coupons and Discounts 
       Inspirational Stories
       Creating Events
       Tips and Tricks 
       Poll                           
  • Start Conversation with audience: One of the biggest social medial mistakes is thinking of social media as platform where you will excrete you opinion and Log Off. In order to create bonded audience platform for your site you have to be engaged with your customers and should be always ready to give suggestion upon their feedback. So the best way to create conversation is
      Respond to comments
      Ask Questions
      Contribute Ideas
      Have Small talks with your audience
  • Avoid Spam: Don’t keep spam in your social media platform, convey your personality and expert knowledge; and provide your fans with valuable insights. Give updates to your customers about your products about your discounts but don’t publish them constantly. Always promote your product in a new and creative way.
  • Measure Your Updates: As the business gets going and you establish some good visibility, next tip is to keep on watching your updates. Don’t worry about guessing the future correctly, because nobody does that. Just make the assumption logical and guesses numerical so that if some changes happen you can track your tactic according to that. Good logical updates can generate good traffic, likes, tweets, re-tweets and helps in increasing sales figure.
                                        
SEOTrish a SEO Company is dedicated in offering social media marketing solutions to assist you to amplify your brand presence, improve sales, increase traffic and in turn maximize the return on investment. To get our assistance on Social Media Marketing you can contact us .
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